Apparently, I need Keywords. So, today’s lesson introduced something new into my life. Keywords. Now up until this point, I thought the plan was simple: Build a website, write posts and exist on the internet and somehow people would fine me. Apparently not! Now I must think about keywords: short tail keywords, long tail keywords,…
WordPress Themes: Read Instructions or Panic Later. There is something nobody tells you when you start building a website for the first time. You will panic over things that are not actually problems. So, there I was, minding my business, following along with the lesson like a responsible future digital marketer. The instructor installs a…
Parasocial Panic and the Man Teaching Me SEO. There’s a word I learned recently: Parasocial. Apparently, it describes the kind of one-sided relationship people develop with creators, influencers, YouTubers, podcasters and online personalities they spend a lot of time watching. Which immediately made me stop and stare into the distance for a moment because… wait…
Take a Screenshot📸: Buying my First Domain. The first assignment? Take a screenshot, sounds simple right? Well, let me start from the beginning… So, a quick recap, I have been thinking about this digital marketing course for a while. Everyone is talking about it, everyone is doing it and I had no idea what they…
Learning Digital Marketing from Scratch: Buffering Begins. I had been thinking about starting digital marketing for a long time, you know when something keeps on popping up every time you scroll, and everyone seems to understand it… except you. Yeah, that was me. People were talking about SEO, funnels, strategies and I was there like,…